It didn’t take long for Sears Roebuck and Co. to recognize the business potential of a young CCC enrollee who possessed, possibly for the first time, $5 – $8 in cash each month. Money they were free to spend whenever and however they chose, especially if they had access to a Sears catalog.
Used wisely during those Great Depression years, these hard earned dollars had exciting purchasing powers. Thousands of would-be customers were isolated deep within the nations parks and forests, a group Sears recognized as:
“the finest thing in America . . . as fine American manhood as the world has ever seen is being made, right now, in the Civilian Conservation Corps.”
Revolutionary Idea – Same Day Processing
Capitalizing on their ability to move products quickly a special offer was made for those in the CCC . . . “we mean to fill such orders the same day they are received”! This was a revolutionary concept prior to the days of Amazon Prime, same day, and overnight shipments or the seemingly impossible reality of immediate delivery by an unmanned aerial vehicle, a Drone .